Help Us Bring Zoom Phone Integration to Drive Centric
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David Nadler
Help Us Bring Zoom Phone Integration to Drive Centric!
Dealers, we need your support to make this happen!
Here’s the situation:
Many of us use Zoom Phones as our telephony system because Zoom is a proven leader in communication technology.
Zoom offers a robust API that allows seamless integration with other platforms.
Unfortunately, Drive Centric (our CRM provider) does not currently integrate directly with Zoom Phones. Instead, we’re forced to use Purple Cloud, which is inefficient and does not meet the needs of modern dealerships.
Why does this matter?
Efficiency: Direct integration between Zoom Phones and Drive Centric means fewer steps, less manual work, and faster customer interactions.
Better Customer Experience: Calls logged automatically in the CRM improve follow-up accuracy and accountability.
Cost Savings: Eliminating third-party workarounds reduces complexity and unnecessary expenses.
Future-Proofing: Zoom is continuously innovating. Leveraging their API ensures we stay ahead with the best technology.
What we’re asking for:
Drive Centric already has the ability to integrate with other systems. By prioritizing Zoom Phone integration using Zoom’s published API, they can deliver a solution that benefits all dealers using Zoom.
How you can help:
Vote for this integration request! Your support will show Drive Centric that this is a high-priority feature for dealers across the network.
✅ Let’s make our CRM work smarter, not harder. Vote today and help us bring Zoom + Drive Centric together!
Shelby Parker
Hey David Nadler, thanks for your feedback! I have a few more questions for you:
- What specific features or functionalities do you expect from the Zoom Phone integration with Drive Centric?
- How frequently do you use Zoom Phones in your daily operations, and what are the most common tasks you perform with it?
- Can you provide examples of how the current workaround with Purple Cloud impacts your dealership's efficiency and customer experience?
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David Nadler
Shelby Parker, Hi, thanks for following up! Here’s some detail on what we’re looking for:
- Expected Features from Zoom Phone Integration
Automatic Call Logging: Every inbound and outbound call should be logged in Drive Centric without manual entry.
Click-to-Dial from CRM: Ability to initiate calls directly from customer records in Drive Centric.
Caller ID & Screen Pop: When a customer calls, their CRM profile should appear instantly for quick context.
Call Recording & Notes Sync: Recordings and notes tied to the customer record for better accountability and follow-up.
- Frequency and Common Tasks
We use Zoom Phones daily across all departments—sales, finance, and service.
Common tasks include:
Making outbound sales calls
Handling inbound inquiries
Coordinating with customers on financing and delivery
Because Zoom is our primary telephony system, these tasks happen hundreds of times per day across multiple stores.
- Impact of Current Purple Cloud Workaround
Extra Steps: We have to manually log calls in Drive Centric, which slows down workflows.
Missed Data: If a team member forgets to log a call, it creates gaps in customer history.
Reduced Accountability: Managers can’t easily track call activity without manual reporting.
Customer Experience: Delays in follow-up because call details aren’t instantly available in the CRM.
Closing Paragraph:
Direct integration between Zoom Phones and Drive Centric isn’t just a convenience—it’s a competitive advantage. Dealers need tools that streamline operations, reduce friction, and deliver exceptional customer experiences. By leveraging Zoom’s robust API, Drive Centric can position itself as a forward-thinking CRM that meets the evolving needs of modern dealerships. This integration will save time, improve accuracy, and ultimately help us serve customers better. We’re excited to see this move forward and appreciate your support in making it happen!