Auto Calculating Additional Discounts That Are Not Listed On Dealer Website
M
Matt Molinari
I’d like to request the addition of dynamic pricing fields within the texting and email template section.
Specifically, we want the ability to automatically populate the following fields directly into a template:
Vehicle MSRP
Current manufacturer discounts (as listed on our website)
Current dealer discounts (as listed on our website)
An additional configurable “exclusive discount” field for targeted outreach
This feature would be used primarily for unresponsive internet leads to present a personalized, exclusive offer not publicly listed online. The goal is to re-engage stalled prospects by delivering transparent, itemized pricing with an added incentive.
Having these values auto-populate from existing vehicle data would:
Eliminate manual price calculations
Ensure pricing accuracy and compliance
Save time for BDC/sales teams
Increase engagement and response rates from cold leads
Shelby Parker
Thanks for sharing this, Matt Molinari — really helpful context, and I totally hear the goal around re-engaging stalled leads with a transparent, itemized offer (including an “exclusive discount” that isn’t listed publicly). I’m looping this into our team’s review so we can assess what it would take to auto-populate MSRP, manufacturer/dealer discounts from your existing vehicle data, plus a configurable outreach-only discount, and I’ll follow up if we need any additional details from your side.